The gorgeous Miss Del Rey will front the Autumn ad campaigns for the Swedish high street retailer H&M. This beautiful image taken by the photography duo Inez and Vindoodh is a taste of what will be hitting the stores very soon. I will be expecting more 60's style hair and make-up, along with a variety of vintage pastel shades and soft textures. Donald Schneider, H&M's Creative Director, told WWD: 'The mood is very LA noir. It’s inspired by our fall collection.'
Below I've shown how to get Lana's sultry sixties look: